Based in North Berwick, East Lothian, NB Gin makes small batch artisan handmade Gin from pure grain spirit. Launch in October 2013, in 2015 was voted the Best London Dry Gin in the world and supplies to the likes of The Kitchin, House of Bruar, Valvona & Crolla, the Montpeliers group of bars and restaurants, and the food halls of Jenners and House of Fraser.
To keep the essence of the NB Gin brand, but create a more upmarket and sophisticated looking label and brand.
Concerned that the three existing products NB Gin, NB Gin – Navy Strength and NB Vodka also did not visually sit well together. We designed them as a set to bring them into line, yet differentiated between each product by colour. We moved away from an adhesive label, to printing directly onto bottle. Treating the elements more delicately, we split the front into two labels, one, focussing on the logo itself and therefore strengthening it’s presence on the shelf for good ‘standout’. The second to contain the rest of the required bottle information.